Table of Content

Whole Life Protection Scoring Methodology

Whole Life Protection Scoring Methodology

Evaluation by professional actuaries to help you identify whole life insurance with good value
Iris Lun
10Life Co-founder and Chief Actuary
1. Overview

Early Years Life Coverage

Death benefit multipliers upon early death (age 35-54)

Long Term Life Coverage

Death benefit multipliers upon death at age 55-84

2. Score Weighting

5 Stars Whole Life Protection 2022
Whole Life Protection 5-Star Criteria
  • Provide high guaranteed death benefits across different life stages 
  • High death benefit multiplier based on the same premium

3. Assumptions

  • Insured is non-smoking male / female age 35
  • Total premium payment USD 100,000
  • Annual premium period of 1, 5, 10, 15, 20, 25 years
  • No policy loan taken and no withdrawals of cash value and/or interest/dividends throughout the policy term


4. Whole Life Protection Score Details

This score measures the benefit multiplier of the amount that the beneficiary receives in the event of death of the insured. The higher the benefit multiplier, the higher the leverage and the higher the death benefit score. The detailed methodology is as follows:

4.1. Guaranteed Death Benefit is Considered

Some of the death benefits are guaranteed by the insurer, some are projected (i.e. not guaranteed). Our model measures the guaranteed death benefit that the insurer is obligated to pay the beneficiary, and non-guaranteed death benefits are not counted. Guarantees are more important when it comes to providing financial protection in difficult times.

4.2. Calculating the Guaranteed Death Benefit Multiplier

Guaranteed Death Benefit Multiplier = 

Guaranteed Death Benefit at specfic time period

Total Premium Paid

4.3. Comparing Guaranteed Death Benefit Multipliers at Different Time Horizons

The death benefit may vary at different times during the policy period depending on the product design. Some may focus on early years coverage, and some may focus on long term coverage. We consider guaranteed death benefit multipliers at the first 20 years (age 35-54) and 21-50 (age 55-84) years for a comprehensive comparison, using the 90th percentile of cash values in the market as benchmark.   

Early Years Coverage Score = 

Sum of Guaranteed Death Benefit Multipliers (1-20 years)


Long Term Coverage Score = 

Sum of Guaranteed Death Benefit Multipliers (1-20 years)


5. Whole Life Protection Insurance 5-Star Rating

10Life Whole Life Protection Insurance 5-Star Rating is awarded to the top products in the market.

To earn a 5-Star Rating, the product must fulfill the below criteria:

  1. Annual Premium Period of  10 / 15 / 20 / 25 years
  2. Achieve a Life Protection Score of 9.0 or above.  


Updated on 22 February, 2023


10Life Product Comparison and 10Life Insurance Ratings are developed by 10Life Financial Limited, an authorised insurance broker company licensed with the Insurance Authority under License Number FB1526. 10Life Product Comparison and 10Life Insurance Ratings are developed for generic customer segments using mathematical calculations based on product information, facts and data, and are not influenced by any partnerships with or fees received from insurance companies.

Any information on 10Life Platform ("10Life Information"), including but not limited to Product Comparison, Product Ratings, Blog Articles are intended for general education purpose and reference only. None of the 10Life Information is intended, nor should they be considered or relied upon, as regulated advice, insurance, financial, investment or professional advice, recommendation, approval, endorsement, invitation or solicitation in respect of any insurance, financial or investment products. 10Life Information does not take into account your individual needs. Reading 10Life Information should not be considered as conducting a suitability assessment, and is not sufficient to form the basis of any decisions to purchase any insurance products. You should rely on information authorised by insurance companies, carry out your own research and/or seek independent advice from licensed intermediaries before purchasing any insurance products or making any insurance decisions. While reasonable effort is used when collecting, validating and updating 10Life Information from various channels, none of 10Life Group and its subsidiaries, affiliates, agents, directors, officers and employees will be responsible for any liability, claim or loss arising from or associated with you using 10Life Information. No warranty, representation or guarantee is given by 10Life Group and its subsidiaries on the accuracy, completeness and timeliness of the information.

If you have any questions on 10Life Product Comparison and 10Life Insurance Ratings, please email us at

WeChat icon
Whatsapp icon
Enquiry icon Close icon